Looking at Qwest’s Blendcraft Sativa shatter today, a half gram package.

BUYER MOTIVATION

Was also trying a cheaper option

VISUALS

Good, looks clean. Nice balance between opaque and transparent. Leaves very little residue after use.

FEEL

Can be hand loaded

SMELL

No smell

TASTE

Little or no taste at all.

VALUE

Costs on this was about $30-35, and I saw it later for $25. At first it was more expensive than the Dad Bod competition, on sale its comparable.

IMPRESSION

Tastes were poor, which defined the impression.

CONSUMER BENEFITS

Looks good, gets you high. Tastes ‘clean’.

CONSUMER PAINS

Tastes are minimal.

ATTRACTIONS

Coupled with the brand name, I think the price point makes it attractive compared to the commotion out there.

COMPROMISES

Some may go for the value brand. Or the excessively priced options. I’d also imagine that cartridge product sways some buyers because this product requires extra hardware or tools to use.

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